Growth of United Press from a small news agency to one that covers numerous fields
United Press is a reputed news agency that carries with itself an experience of a century. Established in 1907, this news agency was in precisely the same league as many of the most prominent and successful news agencies including Reuters and Associated Press. The primary publication of the United Press was its afternoon newspapers which were very comprehensive and carried information from all spheres such as sports, entertainment, health, world news etc. However with the decline in newspaper publication because of the elevated rise in popularity of news on the television, United Press proceeded the road of decline. However, from the year 2000, this news agency was bought over by the company News World Communication and this activity contributed to a substantial improvement in the fortunes of United Press International.
After the incorporation of this news agency within the umbrella of News World Communication, there were numerous changes that were incorporated within the format of the publication. The publication began exploring opportunities past the realm of domestic and international news making its foray in the world of sports, entertainment, business, science and health. It also aimed to get to a wider audience and hence began filing its news articles nit just in English but in Arabic and Spanish too.
In addition to this change in format United Press started to expand globally and established offices in countries such as London, Beirut, Santiago, Hong Kong, Tokyo and Seoul having its headquarters tucked away in Washington D.C. They chose Washington as the area for establishing their headquarters as this state was the hub of all the policy making organizations irrespective of them being government bodies or non government bodies. It is due to the exhaustive, in dept, comprehensive and qualitative information that this news agency provides that it has achieved the status of becoming one of the leading providers of critical information to a variety of organizations like media units, business houses and a lot of government organizations.
The news content and stories are published on a daily basis on their own active website called upi.com. This website carries a very wide reach and it has an online audience that is growing really fast. It’s been estimated that almost over 2.8 people visit this site each month and they’ve been seeing a consistent surge of these numbers.
The reason behind this escalating reader base can be attributed to the wide range of products which this news agency offers in 2 formats; one that of news analysis along with the other that of news briefs. Apart from this they also function as a sports news agency, a business news agency, a science and health news agency etc, providing detailed reports and sector analysis of each of these divisions. Aside from offering case specific information, the United Press news agency has on offer a classical news format called News track that collates information from all of the news sources.